Advanced PPC Course in Kolkata

Our advanced online PPC course in Kolkata has offered an in-depth and comprehensive exploration of several strategies for pay-per-click advertising. It is also highly tailored for all marketers looking to elevate their digital marketing expertise. This PPC course in Kolkata primarily covers ad targeting, bid management, and analytics. However, participants can have the best experience by leveraging platforms and cutting-edge tools tailored to their expertise to create highly effective PPC campaigns.

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Why Choose Our Expert PPC Training Institute in Kolkata?

Our online PPC course in Kolkata stands out for some excellent reasons. However, it is a great choice for individuals seeking industry-relevant, comprehensive education in pay-per-click advertising and Google Ads management. First, our PPC training institute in Kolkata offers a great team of experts with extensive experience in digital marketing. These PPC trainers in Kolkata aren’t only adept at providing theoretical knowledge and practical examples. In the world of training, they offer students a great understanding of PPC strategies.

Also, our PPC course curriculum in Kolkata is crafted to cover the spectrum of PPC. It is related to advanced techniques and fundamental areas. Our PPC trainer in Kolkata also prioritizes exceptional processes that enable all participants to engage with analytical tools, campaigns, and standard platforms. Such practical exposure ensures that all of our students grasp the theory. Also, develop the skills required to execute great PPC campaigns in real-world scenarios.

Easy Fee Structure

Multiple Certifications

In-Depth Case Studies

100% Practical Based

Interview Secrets

Learn Advanced Tools

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Mode of Our PPC Training in Kolkata

Our industry experts guide all students using best practices and the latest trends to ensure a great learning experience. All the graduates have come up to navigate the best landscape of Google Ads courses in Kolkata. This is an excellent resource for professionals who aim to maximize their impact in the competitive digital marketing landscape.

Our Google Ads course in Kolkata can meet the needs of participants with a wide range of learning styles by offering a versatile, adaptable approach. We combine online and classroom PPC courses in Kolkata, which is an integral part of our strategy. More people can benefit from the hybrid model because they can select the formats that work best for them in terms of availability and learning style.

One of the main advantages of our PPC training institute in Kolkata is the opportunity for participants and instructors to meet in person, fostering a more collaborative learning environment. At the same time, students can study wherever and whenever they like because of the flexibility of the online option, which allows them to consult course materials from any location.

Also, our PPC training institute in Kolkata offers the best learning methodology, reinforcing theoretical concepts through practical application. However, participants can gain experience with industry-related platforms and tools, as well as PPC’s real-time projects. Our search approach is not just deep; it also offers great competence and confidence in PPC strategies.

Our PPC course in Kolkata also includes scenario-based theories and case studies that help all the participants think properly and apply their knowledge to practical challenges. To enhance a mode of instruction that adds interactivity, flexibility, and practical application, our training ensures a highly effective, dynamic learning experience for new digital marketers.

Features of Our PPC Course in Kolkata

Our PPC course in Kolkata is highly distinguished by a set of outstanding features that offer a practical understanding and comprehensive coverage. Our PPC training in Kolkata primarily covers the chapters on advanced strategies, fundamental concepts, and the latest industry trends. It ensures that students receive excellent learning, which prepares them for the vast landscape of digital marketing.

Effective Live Training Session

PPC Course Overview

See features of our PPC course in Kolkata.

What is PPC, PPC Marketing, or Search Engine Marketing?
How does Search Engine Marketing work?
Benefits of Search Engine Marketing or PPC
Pay-Per-Click platforms
Google AdWords, Microsoft Ads
SEM or PPC market opportunities
Career opportunities

Advanced Keyword Research for PPC or SEM

What is Keyword Research?
How do you research PPC Keywords?
PPC Keywords tools and resources overview
Importance of targeted PPC keywords
PPC keyword selection
Competitors keywords analysis
Live assignment hands-on

PPC AD Campaign, PPC Ad Group Overview

What is a PPC ad campaign? Types of PPC ad campaigns?
Google ads account structure
PPC ad campaign Navigation
What are PPC ad groups?
How do you set up PPC ad campaign groups

Advanced PPC – Google Search Ad, Display Ad, Video Ad, Performance Max, Shopping Ad

Set up a Google search ad Campaign
Google AdWords Account Structure
PPC campaign Navigation
Use Multiple Account
Use My Client Center (MCC)
What is “Click-through-Rates” (CTRs)
What is the Impression?
What is Conversion?
What is “Cost/Conversion”?
How to increase CTR & Conversion
What is a Tracking Code?
Create Effective Ads, Ad groups
Unique Title
Measurement of Title, Description URL
An ad that produces better ROI
Example of Successfully Effective Ads

Bid Management

What is bidding?
What is a Quality Score?
How Does Quality Score Affect Bids?
How to Increase Position on Search?
Bid for Ad position
Define the Bid for Each keyword and Bid Management
User Define bids and Google Automatic Bids
Importance of bidding techniques
Competitor’s Analysis of Bidding

Landing Page Optimization

What is a Landing Page?
Ads versus Landing Page
Important of Landing Page
Optimize your landing pages
How to Increase conversion rates
What is “Click-through-Rates” (CTRs)
Use ‘Calls to Action’
Cost/Conversion

PPC Reporting Structure

Campaign Performance Reports
Keywords Performance Reports
Ad group Performance Reports
Ads Performance Reports

PPC Campaign Tools

Google AdWords Tool
Keywords Spy
Google AdWords Editor

Copywriting for PPC AD Campaigns

What is Copywriting?
Difference Between Copywriting & Content Writing
Understanding Copywriting Models
Copywriting Tools
Tips & Tricks For Copywriting
Live Projects
Case Studies

Remarketing

What is Remarketing?
Why use Remarketing?
Remarketing Code Generator
Installation of Conversion Tracking Code
Remarketing List Creation
Remarketing AD creation
Create a Remarketing List for Visitors who did not visit Another Page
Create a Daywise Remarketing List
Create Not Converted Remarketing List

Interview Prep

Building Impressive CV
Presentation & Pitching Skills
Interview Hacks
Career Guidance
Case Studies

We Offer Great Mentorship

Join an In-Depth PPC Course in Kolkata

Anyone serious about becoming an expert in pay-per-click advertising should enroll in our comprehensive PPC training in Kolkata. To ensure participants thoroughly grasp the PPC course in Kolkata, the extensive curriculum begins with basic concepts and builds to more complex tactics. During the course, we cover every aspect of pay-per-click (PPC), from creating ads and researching keywords to managing bids and interpreting statistics, so students can confidently navigate the complex world of online marketing campaigns. Everyone from complete marketing newbies to seasoned pros will thoughtfully find something useful in this Google Ad Management course.

What sets our in-depth PPC training institute in Kolkata apart is its practical orientation, which covers all aspects of the learning journey. The participants engage in real-world scenarios and hands-on projects. They always apply theoretical knowledge throughout our entire PPC course in Kolkata. Such approaches ensure learners understand the concepts and develop their campaign management skills.

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